Printable PDF of the Advertising Agreement

How do we do it?
We drive traffic to your site…we do the advertising for you! For over five years, we have represented hundreds of area businesses and services to thousands of savvy consumers who are now using the internet to find local products and services. By doing the advertising for you, one business...incharlottesville.com…can literally split the cost of advertising between hundreds of businesses; we call this the “mall concept.” When your local mall advertises, it attracts consumers to one convenient location, then disperses them according to their need. The same holds true with incharlottesville.com.Our thousands of visitors per month find what they’re looking for by using our broad-based category pages, or by keyword search. That means they find you — if you’re listed with incharlottesville.com.

Why does it work?
One web address connects to hundreds of area business and services websites, providing enough information to help that savvy consumer make an informed decision — before they pick up the phone! Localized directories such as incharlottesville.com are rapidly eliminating the need for search engines…why spend your time searching globally when your needs are local! We also eliminate the need for local and small businesses to pay the high cost of competitively listing on global search engines.


Other features…
• Broad-based categories allow easy access and high visibility for your business

• Keyword searching helps customers find you fast

• Need a website at an affordable price? — Our professionals can design a simple webpage, an elaborate data-driven website, and anything in between.

• Localized directories such as incharlottesville.com are rapidly eliminating the need for local and small businesses to pay the high cost of listing on global search engines.

• FREE Business & Area Announcements & Events section. Having an Open House, Sales Event, or Wine Tasting? Let us know by using our Post An Event option under the category listing on the home page. This is a FREE service for our subscribers.

Our Programs

DIRECTORY LISTINGS -  only $250 per year.

• Your business name, address, phone, fax, email, website and any other pertinent information will be listed under the appropriate category heading. The website address is linked directly to your website and when clicked, instantly opens an additional window displaying your website. We also provide you a Red-Letter heading on the category page to identify your business type. The only requirement is that you have an existing website that we can link to. Don’t have a website? — Our professionals can design a simple webpage, an elaborate data-driven website, and anything in between. Just give us a call at 434-971-7334.
• 21 categories to choose from. We have 21 broad-based categories your business or service can choose from.
• Keyword search function. We ask that you provide us with up to 20, 1- to 3-word keywords that describe your service or business. These will be programmed into our directory, allowing easy accessibility through our keyword locator.
• We offer a discount of $50.00 per year for multiple listings (two or more different business owned by the same entity).

ADDITIONAL LISTINGS  -  only $50 per year.

• You can list your business under any additional category giving you even greater accessibility to potential customers

CATEGORY PARTNER -  only $600 per year (includes Directory Listing cost of $250.)

• Gives your business an even higher exposure level by displaying your logo each time that category page is visited, whether they are looking for your particular business or not.
• Banners are 90 x 32 pixels. We will be glad to produce this banner for you using your logo from your website at a nominal cost of $25.00 (one time set-up fee).
• These banners may also be run on a monthly basis at a cost of $100.00 per month.

HOME PARTNER -  only $1000 per year (includes Directory Listing cost of $250.)

• Gives your business our full exposure level by displaying your logo each time a visitor enters the home page, which is currently thousands of views per month.
• Banners are 90 x 32 pixels. We will be glad to produce this banner for you using your logo from your website at a nominal cost of $25.00 (one time set-up fee).
• These banners may also be run on a monthly basis at a cost of $200.00 per month.

FEATURED PARTNER -  only $2000 per year (includes Directory Listing cost of $250.)

• Gives your business the maximum exposure level by displaying your businesses premium ad each time a visitor enters the home page, which is currently thousands of views per month. Plus the added advantage of a beautiful photograph of your choice (130 x 130 pixels), and a brief description of up to 35 words with a bold title heading and a Link button that hot-links directly to your website.
• Banners are 130 x 130 pixels and set-up is included in the yearly price.
• These banners may also be run on a monthly basis at a cost of $250.00 per month.
  
  

Website Design and Development Services

With 20 years combined experience in website design and development, we use current and emerging technologies to create static and dynamic websites.  Our use of DHTML, HTML, ASP, ASP.Net, VBScript, Java, AJAX, CSS3, and XML website programming languages assures our clients’ websites are on the cutting edge of technology and on the forefront of client usability and visitor experience. We implement these technologies on all new websites and can also use them to give a revitalizing look and feel to older websites.

We also provide database design and integration services using sophisticated business technologies such as login systems designed to protect sensitive areas of their site, allow file uploads with public or restricted access, and the creation of Administration or Content Management back-ends that enable our clients to manage portions of their websites – at their convenience and at any frequency.

Graphic and Advertising Design

incharlottesville.com is a service of Chappell Graphics, specializing in providing a personalized brand of advertising, graphic design, web design, and print coordination since 1985. The principal designer and owner, Deborah C. Benz, has been in the graphic design, web design and printing industries for nearly 30 years.

This one-stop concept is designed to offer a streamlined experience that saves the client time and money.  A few of our long-term clients include The Foxfield Races (21 years), Greenberry’s Coffee and Tea (14 years), Richey & Co. Shoes (7 years), and a host of other diverse businesses, both large and small.  Please visit www.chappellgraphics.com to access our various portfolios available online.

Search Engine Optimization

We employ the use of Organic Search Engine Optimization practices on every website we design or upgrade. Natural Search Engine Optimization includes the following: Optimizing your relevant phrases to pull visitors to your website; Rewriting superior page titles for every page of your website; Creating a comprehensive keyword list to better target your projected audience; Obtaining higher quality in-bound links to your website; and ensure your website content is relevant, well-written and informative.

Hosting and Email Services

We have partnered with a local hosting company that can provide all your website hosting and email services, if desired. They provide hosting services for static as well as dynamic websites, and the use of databases, all at competitive prices.

TERMS OF SERVICE